Volvo Cars and Autoliv set off with ADAS JV

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Zenuity, the joint venture between Volvo Cars and Autoliv, has started operations. Zenuity is a new entrant in the autonomous driving software systems market, and this venture marks the first time a premium car maker has joined forces with a Tier One supplier to develop advanced driver-assist systems (ADAS) and autonomous driving (AD) technologies.

“Volvo Cars combined its know-how with Autoliv’s to create a world leader in autonomous driving safety systems. With Zenuity starting operations, we move a step closer to delivering this exciting technology,” said Håkan Samuelsson, president and CEO of Volvo Cars.

“In the past nine months, we have worked hard to get Zenuity started and I am very pleased that we are now ready to start operations. The initial interest from automakers in Zenuity is very encouraging and we look forward to being a leader in the development of the next generation of safer and more automated cars,” said Dennis Nobelius, CEO of Zenuity.

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Alasdair joined the team in 2015 and works across a number of titles and websites for UKi Media & Events. He has been a journalist for 10 years, covering everything from travel and technology to sport and entertainment, and brings a wealth of experience, and pedantry, to the team. Away from the office, he is a celebrated snood connoisseur, determined to cycle no matter what the weather decides to hurl from the sky, and driven by a quest to find the very finest, and more importantly the next, slice of cheesecake.

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