Ansible Motion enters simulator sales partnership in China


Just four months after agreeing a strategic partnership with Guangzhou Zeer Testing Technology (Zeer), Ansible Motion has announced orders from Chinese companies for two of its S3 automotive driving simulators, to be used in the simulation and development of vehicle dynamics and ADAS functionality.

Zeer is a full-service provider of testing products and technical solutions for the domestic China automotive testing market, and the company operates an Ansible Motion Theta series Driver-in-the-Loop (DIL) simulator at its headquarters in Guangzhou. Zeer has worked with Ansible Motion’s parent company, AB Dynamics, for several years.

This news follows last year’s announcement that AB Dynamics had acquired Ansible Motion for £31.2 million.

Jack Tan, general manager of Zeer (left) with Kia Cammaerts, technical director of Ansible Motion

Jack Tan, general manager of Zeer (left) with Kia Cammaerts, technical director of Ansible Motion

Since March this year Zeer has collaborated directly on the development, deployment and servicing of virtual test driving and simulation technologies that can benefit Chinese automotive OEMs and research organisations. The result is the sale of two Ansible Motion Delta series S3 flagship DIL simulators to big names in the Chinese automotive industry.

One simulator will be deployed by Zeer to FAW Group (First Automobile Works) in Changchun, Jilin Province, to support multiple new vehicle development projects. Zeer and Ansible Motion are also delivering another simulator to the China Automotive Engineering Research Institute’s (CAERI) headquarters in the Chongqing municipality, which will be used to assist CAERI’s advanced automotive research and development activities.

A spokesperson for FAW Group stated, “Zeer has helped us understand the benefits of Driver-in-the-Loop simulation and has satisfied our technical requirements. We are pleased to be the first recipient of an Ansible Motion dynamic DIL simulator in China. It is an advanced technology that is now necessary to develop our vehicles for an increasingly sophisticated market and to ensure that our vehicles remain at the leading edge.”

Kia Cammaerts, founder and technical director of Ansible Motion, added: “DIL simulation is accelerating and improving vehicle design and development work in China. As we work together with Zeer, customers can now benefit from industry-leading simulation tools, as well as locally-based support and advice to specifically meet the unique market needs in China.”

Team members from the two companies assembled at Ansible Motion’s R&D centre in Hethel

Team members from the two companies assembled at Ansible Motion’s R&D centre in Hethel, UK to announce their collaboration to bring driving simulators to China. Pictured from left to right: Kermit Yu, product manager, Zeer; Shuo Wang, product manager, Zeer; Salman Safdar, sales director, Ansible Motion; Anthony Lewis, commercial manager, Ansible Motion; Vanz Zeng, product manager, Zeer; Nathaniel Laker, sales engineer, Ansible Motion; River Zhang, product manager at Zeer; Ian Haigh, sales team lead, Ansible Motion; Kia Cammaerts, technical director, Ansible Motion; Jack Tan, general manager, Zeer

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Adam divides his time as an editor between the worlds of aviation and motoring. These worlds may seem a little diverse today, but autonomous technology and future urban mobility is bringing them ever-closer. Adam is also chairman of the Vehicle Dynamics International Awards.

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